Why Your Compensation Plan Doesn’t Matter as Much as You Think

September 15, 20252 min read

Why Your Compensation Plan Doesn’t Matter as Much as You Think

One of the biggest mistakes I see in network marketing is people leading with their compensation plan.
They claim they’ve got the best paying comp plan in the business — as if that’s the reason someone should join them.

Here’s the truth: almost every network marketing compensation plan pays out about the same amount.
The percentages might look different, and the structure might have a few unique twists, but when you strip it down, they’re all designed to pay around the same.

So leading with “we’ve got the best comp plan” is not only untrue — it’s not smart.
Anyone with experience will call you out, and most prospects will tune you out immediately.


Compensation Plans Do Matter — But Not in the Way You Think

I’m not saying the compensation plan doesn’t matter at all. It does. You should understand how it works and how it influences behavior.

Every plan drives the way people build.
If it rewards gathering customers, people focus on customers.
If it pays out big upfront bonuses, people chase those.
The plan dictates priorities and actions.

You also need to know what it takes to rise in rank inside your company.
You don’t have to explain every intricate detail to others, but you should know how you advance — so you can work more strategically and guide your team effectively.


What Really Matters in Growing Your Business

Instead of obsessing over your comp plan, focus on the problems your products or services solve.
That’s what moves people.

Real customers don’t care about your pay structure.
They care about solutions — to feel better, live better, or create a better life.

When you make your business about helping people instead of pitching pay plans, you’ll build a stronger, more loyal base.
Your compensation plan is simply the system that rewards you for doing that — it’s not the reason people join you.

So yes, understand your plan. Know how it drives behavior.
But stop pitching it as your headline feature.
Focus on what matters most: solving problems, adding value, and improving lives.

Todd Falcone is one of the most recognized and respected trainers in the network marketing profession. With over three decades of real-world experience, he’s known as The Fearless Networker-helping entrepreneurs develop the skills, mindset, and confidence to win in business and in life. His direct, no-fluff approach and proven strategies have helped countless people become stronger leaders and top earners in the profession.

Todd Falcone

Todd Falcone is one of the most recognized and respected trainers in the network marketing profession. With over three decades of real-world experience, he’s known as The Fearless Networker-helping entrepreneurs develop the skills, mindset, and confidence to win in business and in life. His direct, no-fluff approach and proven strategies have helped countless people become stronger leaders and top earners in the profession.

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